University of East London: BA Hons Graphic Design: April 2012

Brief

DV2100 Jonathan Clark & Tim Foster…oh, and Edward Gill. 05/06 March ’12

What is Graphic Design?

Graphic design is an artistic and commerical movement which has stimulated into the modern world, replicating nearly every acknowledged art bravura and technical format. It is one of the most in demand advertising tools, and has been so for less than 100 years. The first form of promoting was released back in 1914 - it was the promotion of the very first model of Ford; Ford Model T Touring - the techniques evaluated for the poster appropriated what was used with Newspapers, printing by hand. The result? Typographic posters.

Twenty five years into the future, WWII, the second largest world war to ever occur in human history, began using the notorious manifesto of propaganda marketing, initiating graphic design to stimulate activity from the public, as a means of supporting the opposing sides of the war, Adolf Hitler, the founder of the Nazis, and Winston Churchill, Prime Minister of Britian. The crowds interacted with not only the people behind the propaganda, but with the imagery itself. The Nazis began wearing bands upon their forearms with the signature symbol, flags covered the Germanic towns. The Union Flag was in the Nazi’s place in the United Kingdom. The German Jews were forced to wear a Star of David upon the windows and doors of their homes, and upon themselves to acknowledge what was to come.

Propaganda publicizing I feel, was the inspiration of what is known today as Guerilla advertising; where the instrument of placing yourself into an unknowing image, which is representing a point to surrounding viewers is a common association. Although the main purpose of propaganda and guerilla advertising alternate differently into what direction they are distributing to, there is a matter of similarity; and this is where you come in.

For this project, your goal is to combine the differed aspects of Guerilla marketing and Propaganda to creative an interactive image which is advertising a propaganda movement that uses the element of the unseen messages, because the message works around who passes by it i.e. New World Order, or Illuminati.

To help you think of how you’ll approach this task; consider:

What is propaganda? What is guerilla marketing? Are they currently appropriate in how they dispense their messages? If not, how can you change the direction of the message? How can you forewarn to all ages what is occurring in regards to the New World Order?

Final Critic: 19/20^th March ‘12

Please provide all of the usual subjects:

Sketchbooks brimming with ideas, budging research folders full of investigations.

Blogs flowing with examples and interests

& Portfolios crammed full with momentous and exciting outcomes.

Jonathan Clark E&OE